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OCTOBER
DECEMBER
DECEMBER
LAUNCH
First and Foremost, the Stridulfur Company will be launching with merchandising this coming winter of 2023.
However, Stridulfur does not any physical brick and mortar locations. More than that, the Stridulfur Company has no equipment, funding or means to create, produce, manufature and/or print merchandising.
This being said, the Stridulfur Company plans to produce our own products in house. However, until that can be done, the task still remains to produce high quality merchandising products to our customers; without being able to create it in-house.
So, how will it be done?
[This Is Made Public in line with Our Transparency Promise]
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Because the Stridulfur Company can not create our own product in this stage of business, we look to merchandising platforms as partners to produce merchandising for the Stridulfur Company. Today, there are thousands of these platforms to choose from. Because of this, the Stridulfur Company must choose a platform that will provide nothing short of the best for our people.
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To ensure that the Striduflur Company is choosing the best platform to produce our merchandising, the Stridulfur Company conducted months of research and comparison. Developing the Merchandising Platform Comparison Report (MPCRDOC-1). The document began development in May 2023, and will be published to the public when completed.
The MPCRDOC-1 will narrow all potential platforms down to 5 potential partner platforms. From these 5 platforms the Stridulfur Company will order sample shirts. These sample shirts will be put through a series of tests and evaluated. These tests will be recorded and published to the public as well. Whatever sample shirt performs the best in the tests will determine the platform that is selected by the Stridulfur Company.
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The Stridulfur Company is built on our code and law. Though our code and law has existed and been in use for a few years now, it was written without extensive research into actual old norse laws and values.
With the Stridulfur Company's launch, the company will be re-writing it's code and law with the input and advisement from experts on the subject, as well as further research and source study. This being done to ensure that the code and law is as true to the real Old Norse law and values as possible.
Since the Stridulfur Company is built off of it's Code and Law, as well as the Stridulfur Company being an Old Norse Company, the Code and Law must be as true to it's Old Norse roots as possible. The Code and Law is the Company, its importance and vitality can not be stressed enough.
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First and Foremost, the Stridulfur Company will consult experts in the field of Old Norse subjects. These consultations with the experts will build the foundation of the Stridulfur Code and Law. While consulting the experts, Stridulfur will ask for references and resources for research and study. With both the consultation of the experts and their references to be studied, the Stridulfur Company will rewrite our code and law.
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Stridulfur will not only rewrite the Code and Law, but expand upon it. In the pursuit of the most in-depth understanding of the actual Old Norse values, culture and law obtainable. Developing sets of values, virtues, tenants, so on and so forth. All aspects being tied into each other, to create the foundation that our company is built off of.
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Being an online company with no brick and mortar locations, marketing is the lifeline on which the Stridulfur Company relies. The effectiveness of our marketing deteremines the success of the Stridulfur Company.
Without marketing, all the Stridulfur Company's work, its code and law, its products, everything that is worked for by the Stridulfur Company would be for nothing. If there are no customers, no members. If there is no public awareness of Stridulfur, no Marketing, no word getting out, then the company is nothing.
Marketing is the fuel that gives life to the Stridulfur Company. Thus, without marketing, success would be in the most literal sense impossible to be achieved by the Stridulfur Company.
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The first phase of marketing will consist of strategies and plans with short videos. These short videos featuring Stridulfur Products. The goal of this being to build a small but fair foundation of social media followers and viewers. To get the name out there, for a lack of better word. This being the first step of marketing, making a footprint for the company. Planting the stake on which we will raise our flag in the future.
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Stridulfur's first major marketing move will be the video documenting the testing of the 5 sample shirts from the final 5 candidate platforms. The short videos of phase 1 will include clips from this project. The project will have trailers launched, a premier date, and will be promoted before said date. This is the first part of phase 2. Phase 2, following the premier, will be organizing and establishing the Stridulfur Marketing Division.
Phase 3 is establishing the Stridulfur Marketing Division. This being, establishing the organization, chain of command, recruitment, systems, duties, and the general operation of the Stridulfur Marketing Division. This to establish the Stridulfur Marketing Division as a self-sufficient operational entity. Ensuring Marketing Operations continue, and keep the Stridulfur Company running.
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December is launch month for the Stridulfur Company. This time will be used to finish up and refine any unfinished work from the earlier months. December can be seen as the R&R (Rest and Relaxation) time period for the Stridulfur Staff.
As well as this, December is the relief month for the Stridulfur Staff; being that the extra time reduces the stress put on Stridulfur Staff during the pre-launch development period.
Stridulfur will not just use this time as relaxation, operations in marketing, desiging aparell, planning for the future, etc. will continue throughout December.
December is also the month in which Stridulfur and certain practicing members of Stridulfur observe the holiday of Yule.
December will see finishing touches being applied, celebration, and holiday spirit. Stridulfur Merchandising will be going on sale just in time to make it on Santa's Sleigh**.
**The Stridulfur Company does Officially Acknowledge the Existence of Santa Clause, and the Operation of the North Pole Workshop
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